Grey Hat SEO
Grey hat SEO is a mix of white hat and black hat SEO practices. It involves methods that are not strictly allowed but are not clearly against search engine guidelines. These techniques carry some risk but aim to improve rankings faster than white hat SEO.
Examples of grey hat SEO include buying old domains with high domain authority and using them to build links. Another example is posting spun content on multiple websites. Spun content is rewritten from the original to look unique but has the same meaning.
Link exchanges are also a grey hat practice. This is when two websites agree to link to each other. It’s not banned, but search engines discourage it if done excessively.
Publishing fake reviews or using clickbait titles can also fall into grey hat SEO. These methods may work temporarily but can harm your website if caught.
Grey hat SEO is risky because search engines constantly update their search algorithms. What is allowed today may become a violation tomorrow. It's better to focus on holistic SEO, long-term strategies to avoid penalties.