Backlink

Backlinks are links from one website to another. They are also known as inbound or external links. When another site links to your page, it's considered a backlink.

Backlinks are important for SEO because search engines view them as votes of confidence. If many reputable sites link to your content, it signals to search engines that your page is trustworthy and valuable.

There are two types of backlinks: dofollow and nofollow. Dofollow backlinks pass authority and help with SEO rankings, while nofollow links do not pass authority but can still bring traffic.

Quality matters more than quantity with backlinks. A few links from high-authority sites are better than many links from low-quality or spammy websites.

Building backlinks is a key part of off-page SEO. Techniques include guest blogging, creating shareable content, and forming partnerships with other websites.

Good backlinks improve your site’s visibility and search rankings. However, avoid buying backlinks or using unethical practices, as this can lead to penalties from search engines.