Year-based keywords

Year-based keywords are keywords that include a specific year to make content more relevant and up-to-date. For example, instead of “best SEO practices,” you might use “best SEO practices 2025.”

These keywords are useful because they align with user searches that prioritize current information. Many users look for the latest trends, updates, or guides, such as “top marketing strategies 2025.”

Using year-based keywords can improve click-through rates (CTR) because they signal fresh, updated content. Search engines often prioritize recent content, so including the year can help your page rank higher for time-sensitive queries.

To use year-based keywords effectively, update your content regularly. For instance, refresh a blog post from 2024 with new insights and optimize it for 2025. This keeps your content relevant and valuable for readers.

Year-based keywords are commonly used for topics like trends, strategies, product comparisons, or industry insights. For example, “top programming languages 2025” or “best laptops for gaming 2025.”