Low competition keywords

Low competition keywords are search terms that don’t have many websites trying to rank for them. They are easier to target because fewer people are creating content around these topics. For example, instead of targeting “best restaurants in New York,” you could target “best vegan restaurants in Brooklyn.”

The latter is more specific and has less competition. These keywords are great for new websites or businesses with smaller budgets. By focusing on low competition keywords, you can rank higher on search engines more easily and attract targeted traffic.